Above is the final outcome which was made by Matt. I love how the font is similar to the font Ikea use. We took inspiration from the current Ikea front cover. The only issue I have with the outcome is the spider web Ikea logo is not at 100% opacity which I think would be better than it currently is. At the end of the day it was down to the graphic artists as me and Gemma have really no experience with graphic based imagery.